Project information

• Title: Helix Native
• Category: Software | Plug-Ins
• Brand: Line 6
• Project date: January, 2017
• Project URL: https://line6.com/powercab/
• Awards: TEC Award Technical Acheivement Nominee (2018)
• Role: Product Owner

Helix Native brings the award-winning guitar multi-effects processing from the Helix hardware products to the computer-based studio. It features preset compatibility to allow for studio to stage (and back again) workflows to allow guitarists to create seamlessly, process audio non-destructively and explore creative options like never before.

• Contributions: Product Planning, Backlog Management

• Planned the initial product features, scope and specifications
• Collaborated with another product manager to ensure preset compatibility
• Collaborated with another UX designer on UX/UI layout
• Collaborated with engineering on early prototypes, testing of features, outlining user stories and managing a feature backlog.
• Collaborated with marketing to create photo content, screen shots
• Tested prototypes with potential users.
• Presented an demonstrative overview at AES 2019 trade show in NYC
• Monitored user feedback for key information about their experience post-launch.
• Designed a key retail partner point-of-purchase demonstration display elevating sell-thru numbers.
• Nominated for the prestigious 34th annual TEC Award for Musical Instrument Amplification & Effects (https://www.tecawards.org/nominees/2019/technical)